Consumer spending on both Apple’s App Store and Google’s Play Store summed up about $18.2 billion in the third quarter of 2018, as reported by the mobile analytics firm Sensor Tower. According to the research firm, that figure represents a 22.7 percent increase over the $14.8 billion spent across both mobile apps stores during Q3 2017.
App Store Revenue Was By 93% Higher Than Google Play Store In Q3 2018
Also, Sensor Tower reported that App Store revenue was by 93 percent higher than Google Play Store in the third quarter of this year. More specifically, about 66 percent of overall mobile app revenue recorded in Q3 2018 came from apps sold on App Store, the iOS-based applications library. That percentage means that App Store sold by about 23.3 percent more than in the same period of the last year.
On the other hand, Google Play Store scored only $6.2 billion in Q3 2018, globally (excluding China), meaning that the Android’s app store sold by 21.5 percent more than during Q3 2017 when it marked revenue of approximately $5.1 billion.
App Store Vs. Google Play Store – Which Apps Generated Most Revenues?
According to Sensor Tower, Netflix was the top-earning non-game mobile application for both Android and iOS app stores, scoring revenues of about $243.7 million across, globally. Next, comes Facebook with its WhatsApp and Facebook Messenger apps, but only regarding the number of downloads.
As for mobile games, Sensor Tower reported that, globally, mobile game spending increased by 14.9 percent during Q3 2018 reaching $13.8 billion. That means the mobile games totaled for 76 percent of all the app revenue generated across both the App Store and Google Play. Also, as reported by the researchers from Sensor Tower, top-three mobile games regarding the profits they made are Honor of Kings (a.k.a Arena of Valor, outside of China), Monster Strike and Fate/Grand Order, respectively.
On this aspect, Google Play Store outperformed App Store by about $5 billion.