Facebook, Snapchat and Instagram are the three biggest social media platforms in the world right now. The interesting thing about them is that even though they offer different features, the three social media platforms are competing over the same user base. However, a new research found that Facebook is losing its popularity, especially when it comes to youth and today we are going to see which platform is more popular.
Facebook is Losing Popularity
As previously mentioned, a research made by the folks at the Pew Research Center found out that Facebook’s popularity among teenagers is dwindling. Despite that, Facebook still holds the title of being the world’s most popular social media platform, but for how much longer?
According to the researcher, only 51 percent of Americas who are aged between 13 to 17 years old still use Facebook. Considering that the number used to be 71 percent three years ago, we think it’s safe to say that teenagers are moving onto the next big thing.
Snapchat is Catching Up
Another interesting thing that the research was able to discover is that Snapchat is slowly but surely catching up to Facebook. Snapchat is a unique social media platform that’s been designed to appeal to teenagers right from the start and it looks like this is paying off.
Instagram is Image Focused
Lastly, we have Instagram who is also owned by Facebook. Nonetheless, Instagram fits in a different category than the previous two social media platforms because Instagram is solely focused on posting cool pictures. With that said, Instagram will keep growing in popularity while Facebook’s user base goes down.
From what we can tell, Facebook is not going to be the “world’s biggest social media platform” anymore. Snapchat is getting bigger every day and Facebook finally has a worthy competitor to go against.
Nicole Hicks a graduate of UFT. She’s based in Toronto but travels much of the year. Nicole has written for NPR, Motherboard, MSN Money, and the Huffington Post. Nicole is a financial reporter, focusing on technology, national security, and policing.